Each spring, the small Tangipahoa Parish town of Ponchatoula throws one of Louisiana's biggest festivals in honor of its strawberry crop. Here's how to plan a day trip from New Orleans without spending it in a parking line.

Ponchatoula calls itself the Strawberry Capital of the World, and each spring it backs up the claim with one of the liveliest spring festivals in the state. The Ponchatoula Strawberry Festival brings music, rides, a parade, food booths and, of course, an extraordinary amount of strawberries to a small town about an hour from New Orleans. It's a fun, family-friendly day out — as long as you plan for the crowds. Here's how.
The festival is typically held over a weekend in April, timed to the height of the local strawberry harvest, and has been running for more than half a century. Exact dates change from year to year, so check the festival's official website and social media before you plan. Weekend schedules usually include live music on multiple stages, a parade, a festival royalty court, contests, carnival rides and plenty of food.
Because it's an outdoor festival in a Louisiana spring, weather can affect the schedule. Thunderstorms can delay or cancel programming, so check updates on the morning you go.
Tangipahoa Parish has grown strawberries commercially for generations. The parish's sandy soils and mild winters suit the crop, and in the early 20th century, rail lines running north from the Florida Parishes carried Louisiana berries to markets far from the farms. Strawberry farming in the area is smaller than it once was, but local family farms still grow and sell berries every spring, and the festival is both a celebration of that history and a homecoming for the community. For visitors, that local character is the appeal: this is a small-town festival on a very large scale, not a polished tourist event.
The festival centers on Memorial Park and the surrounding streets in Ponchatoula, in Tangipahoa Parish on the Northshore. Downtown Ponchatoula is known for its antique shops and historic storefronts, which stay busy throughout the festival weekend. If you want to browse, plan time before or after the main festival grounds.
The surrounding area is strawberry country. Louisiana's strawberry season generally runs from late winter into spring, and in season you'll see farm stands and roadside signs throughout the parish. Many visitors come home with flats of berries as well as festival memories.
Ponchatoula is roughly 45 minutes to an hour from New Orleans in normal traffic, with two main routes:
Our guide to Northshore transportation covers both routes and how traffic on them changes through the day.
Festival weekend transforms a small town. Traffic on the interstate exits and local roads into Ponchatoula slows sharply, especially on Saturday, and the Louisiana State Police and local agencies issue traffic advisories ahead of the festival. Before you go:
This is where a chauffeured ride makes the biggest difference: no circling for a spot, no cash-only lot a long walk away, and no tired driver fighting traffic on the way home. Your chauffeur drops you as close as traffic plans allow and meets you at an agreed point when you're ready to leave.
Festival weekends usually run across several days, and each has a different feel:
Whichever day you choose, check the official schedule for the year's music lineup, parade time and hours, since they set the rhythm of the crowds.
In recent years, festival organizers and law enforcement have strengthened security measures, and policies on items such as bags, coolers and outside food and drinks can change from year to year. Check the festival's official guidance before you pack. As with any large outdoor event, agree on a meeting spot with your group in case phones lose signal, and keep children close in the crowds.
The strawberries are the star. Expect strawberry shortcake, strawberry daiquiris, chocolate-covered strawberries, strawberry pies, strawberry lemonade and plenty of creative strawberry dishes, along with classic Louisiana festival food — jambalaya, po-boys, boudin and more. Lines can be long at the most popular booths, so go early or share around your group.
If you're buying flats of berries to take back to New Orleans, plan for it. Fresh strawberries bruise easily and soften quickly in a hot car, so buy them near the end of your visit, keep them out of direct sun and get them into a refrigerator as soon as you can. A cooler in the vehicle helps on warm days. Flying home soon after? Berries are a solid food, but they travel much better in a carry-on than squashed in a checked suitcase.
The festival has carnival rides, children's activities and a parade, which makes it popular with families. If you're bringing kids:
For multigenerational groups, a Mercedes Sprinter seats up to thirteen, so grandparents, parents and kids can ride together. For smaller families, a Chevrolet Suburban seats five and a Lincoln Navigator six.
Ponchatoula is close to Hammond, home of Southeastern Louisiana University and a lively downtown, so some visitors combine the festival with a meal or a visit there. Our Ponchatoula car service and Hammond car service pages cover transportation across the area, including weddings and events outside festival weekend. If you'd like to stop at farm stands or antique shops, hourly service keeps one vehicle with you all day.
Festival weekend is busy, so book early. Tell us how many people are going, whether you'll need car seats and what time you'd like to arrive and leave. Rates are flat and confirmed before you book, with any tolls, parking and gratuity disclosed up front; Sprinter van and special-event bookings can be cancelled free up to 12 hours before pickup. Call (877) 609-1919 or book online.
It's typically held over a weekend in April, during the local strawberry harvest. Exact dates change each year, so check the festival's official website.
Roughly 45 minutes to an hour in normal traffic, via I-10 and I-55 or across the Causeway and I-12. Festival-weekend traffic near town can add time.
Many lots near the festival are run by local groups and businesses and may be cash-only, and close-in lots fill quickly. Arriving early or getting dropped off avoids the parking search.
Yes. It has carnival rides, children's activities and a parade. Bring sun protection and water, and request infant, convertible or booster seats when you book a ride.
A Mercedes Sprinter seats up to thirteen, so an extended family can ride together. A Chevrolet Suburban seats five and a Lincoln Navigator six.
Flat rates, flight tracking, and professional chauffeurs — available 24/7.